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California Statewide Flavor Ban Hearing Coming March 27


March 27, 2019

The fate of vaping in California is inching closer to finality. There will be a hearing over SB 38 on March 27, 2019 at 1:30pm at the State Capital.

For those who do not know, SB 38 is the dreaded flavor ban bill. If passed, you will not access to any flavored vapor products in the entire state of California. 

“Characterizing flavors include, but are not limited to, tastes or aromas relating to any fruit, chocolate, vanilla, honey, candy, cocoa, dessert, alcoholic beverage, menthol, mint, wintergreen, herb, or spice.”

That means if you are reading this in California, you will not be able to vape any of your favorite Ruthless E-liquid flavors. All that would be left is menthol and tobacco flavors

Ruthless News California Flavor Ban

This bill has a large impact on the vapor industry and consumer. What will happen to those who choose to flavored E-juice as their way to transition from traditional cigarettes? Is the government giving them few options to keep off cigarettes? It is widely known and accepted among the vaping community that flavors had a profound impact on their ability to quit smoking. Is the state government encouraging ex-smokers to go back to cigarettes?

This also leaves the industry, especially in California, in a state of flux. Surely retailers up and down the coast will be harmed. Sales will go down; shops will close up. Just like that, thousands of jobs could disappear.

Although this is not the final vote, this is an important meeting where the people against the flavor can speak up and voice their opinion about this very important bill.

Are you in Sacramento? If so, go and make sure your concerns are heard. This is an important fight that involves everyone in the industry.

To learn more about SB 38, make sure that you visit our other videos on the topic.


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